... Most people in most circumstances really do want to do the right thing; they really want to aspire higher. This book that I wrote with my colleagues, John Stevens and Marie Piscoli, Reaching for Higher Grounds, says if you set your goals high, people like having a challenge like that, people want to achieve things that are good for the other people that are involved, they want to do things that are good for their community, and for their children.. We need to allow people to talk about that explicitly.